Trending...
- Eliza Nevius Reimagines a Classic with a Dark, Witty Twist in The Key to Wonderland
- Ironside HR Named Fastest-Growing Staffing Firm for Second Year
- Entyre Solutions Launches to Support Senior Living Operators
CHICAGO, April 7, 2021 /PRNewswire/ -- 1WorldSync™, the leading provider of omnichannel product content solutions, announced today that below-the-fold, manufacturer-provided e-commerce content powered by its ContentCastä technology surpassed 1 billion product page impressions across its retail network in 2020 and early 2021, representing 40% growth over the previous period.
Below-the-fold content—typically referred to as rich vendor syndicated content on e-commerce sites like Walmart, Target, BestBuy and Costco, and A+ content on Amazon—is displayed below the primary product information on an e-commerce page and enables the manufacturer to showcase a range of media and marketing information, such as 360-spin photography, animations, videos and feature comparison tables.
The milestone for 1WorldSync coincides with a record year for global e-commerce sales, which reached $4 trillion for the first time in 2020, according to eMarketer. As online sales spiked in the early stages of the pandemic, many brands seized the opportunity to provide rich product content for consumers seeking to replicate tactile in-store experiences, according to Randy Mercer, vice president of product at 1WorldSync.
More on illi News
"The bar for quality e-commerce product content has never been higher," said Mercer. "With more options than ever, consumers are abandoning sites with insufficient, inaccurate information and poor imagery at alarming rates. Our most successful brand partners stayed one step ahead in 2020, delivering high-quality below-the-fold content that placed special emphasis on immersion and narrative in addition to traditional feature and spec lists."
ContentCast enables 1WorldSync customers to create and design engaging content spreads via its Inline Content builder. Once designed, users can distribute their content to over 3,000 retail sites and analyze viewer engagement via a comprehensive reporting tool. Including below-the-fold content on product pages has more than doubled add-to-cart conversion rates for some 1WorldSync customers.
To learn more about ContentCast and the entire 1WorldSync omnichannel product content solution portfolio, visit www.1worldsync.com. For examples of below-the-fold content, click here.
More on illi News
About 1WorldSync
1WorldSync™ is the leading provider of ominichannel product content solutions, enabling more than 13,000 companies in over 60 countries to share authentic, trusted content that empowers confident commerce and intelligent consumer purchasing decisions. Through its technology platform and expert services, 1WorldSync solves revenue-impacting product content problems faced by leading brands and retailers in the CPG/retail, DIY, consumer electronics, healthcare and foodservice industries. 1WorldSync is one of the only product content providers and GDSN Data Pools to achieve ISO Certification 27001. For more information, please visit www.1worldsync.com.
Media Contact
Matt Galassini
+1.312.806.7746
[email protected]
SOURCE 1WorldSync
Related Links
1worldsync.com
Below-the-fold content—typically referred to as rich vendor syndicated content on e-commerce sites like Walmart, Target, BestBuy and Costco, and A+ content on Amazon—is displayed below the primary product information on an e-commerce page and enables the manufacturer to showcase a range of media and marketing information, such as 360-spin photography, animations, videos and feature comparison tables.
The milestone for 1WorldSync coincides with a record year for global e-commerce sales, which reached $4 trillion for the first time in 2020, according to eMarketer. As online sales spiked in the early stages of the pandemic, many brands seized the opportunity to provide rich product content for consumers seeking to replicate tactile in-store experiences, according to Randy Mercer, vice president of product at 1WorldSync.
More on illi News
- MolecuLight "Lights the Way to Equitable Wound Care" at National Medical Association Conference
- Be Part of the World's Largest Art Biennale | Moons, Castles, Trees | Copenhagen Chronotopes
- SeedList Launching Institutional Crypto Crowdfunding Project to Empower Retail Investors and Disrupt the VC-Dominated Crypto Fundraising Landscape
- California Family Launches Billboard to Reach "Pardon Czar" Alice Marie Johnson
- MAZ6R CLAN Celebrated Our Exciting One Year Anniversary on July 1, 2025!
"The bar for quality e-commerce product content has never been higher," said Mercer. "With more options than ever, consumers are abandoning sites with insufficient, inaccurate information and poor imagery at alarming rates. Our most successful brand partners stayed one step ahead in 2020, delivering high-quality below-the-fold content that placed special emphasis on immersion and narrative in addition to traditional feature and spec lists."
ContentCast enables 1WorldSync customers to create and design engaging content spreads via its Inline Content builder. Once designed, users can distribute their content to over 3,000 retail sites and analyze viewer engagement via a comprehensive reporting tool. Including below-the-fold content on product pages has more than doubled add-to-cart conversion rates for some 1WorldSync customers.
To learn more about ContentCast and the entire 1WorldSync omnichannel product content solution portfolio, visit www.1worldsync.com. For examples of below-the-fold content, click here.
More on illi News
- Rent Like A Champion Acquires CollegeWeekends
- Sumter Landing Dental Care Launches Summer Special on Full Mouth Reconstruction
- Seligson Law Launches New Website to Support Cannabis Businesses in California and New York
- Waud Capital Partners Forms New Partnership with Experienced Healthcare Executive Bill Mixon
- databahn Announces Subscription Access to Fortune 500 GenAI Deep Dive Sales Intelligence Reports
About 1WorldSync
1WorldSync™ is the leading provider of ominichannel product content solutions, enabling more than 13,000 companies in over 60 countries to share authentic, trusted content that empowers confident commerce and intelligent consumer purchasing decisions. Through its technology platform and expert services, 1WorldSync solves revenue-impacting product content problems faced by leading brands and retailers in the CPG/retail, DIY, consumer electronics, healthcare and foodservice industries. 1WorldSync is one of the only product content providers and GDSN Data Pools to achieve ISO Certification 27001. For more information, please visit www.1worldsync.com.
Media Contact
Matt Galassini
+1.312.806.7746
[email protected]
SOURCE 1WorldSync
Related Links
1worldsync.com
Filed Under: Business
0 Comments
Latest on illi News
- Prolific Hollywood "Unknown Actor" Leads 11 Day SoCal, Hands-On, Performer Employment Securing Residency that Shows Others How to Get More Work
- Dr. Harmon Completes Prestigious Zygomatic Implant Residency in Brazil
- Agreement to Deliver Thin-Film Solar Technology to Space Solar Array Provider, NASA Collaborative Agreement for Orbital Applications in Power Beaming
- Iterators LLC Honored with IST82 State Award for Accessibility in Massachusetts
- Samyang Corporation Unveils 'AI-Based Standardized Sugar Reduction Solution' at US Food Technology Expo
- Josh & Heidi Share Upcoming "Spreading the Good BUZZ" Podcast Guests, Select Top Five Elopement Locations as Their Instagram Presence Grows Globally
- Opteamix Launches StackRewrite.AI to Transform Enterprise Legacy Modernization
- Chicago's Premier Family-Friendly Festival Returns for its 4th Year!
- eVertiSKY Launches UAM Colony 2030 App:
- "The Pornified Generation": Dr. Chris Samuels Exposes the Toxic Alliance Between Bro Culture and Pornography That's Rewiring a Generation
- Final Weeks To See Bunny Watercolor Painting
- The Modern Insurance Store Expands Medicare Help Services for Seniors in Cincinnati
- Ironside HR Named Fastest-Growing Staffing Firm for Second Year
- Inframark Continues to Build Its Community Management Capabilities and Multi-Disciplinary Presence in Arizona
- ICAST 2025: The Crystal-Clear Revolution Begins at Booth #3233
- Brindle Pet Supplies Now Carries Badlands Ranch Dog Food in Canada
- Katten Partners Adam Klein and Daniel Render Named "Sports Power Lawyers"
- $10 Million Allocated to Establish Crypto Treasury Focused on High Value Ethereum (ETH) & Bitcoin (BTC) as Long-Term Holdings for Cybersecurity Leader
- Sing For Your Supper: A Night of Musical Comedy and Drag for a Great Cause
- UtahRealEstate.com Partners with Realtors Property Resource® (RPR®) to Boost Market Intelligence for Utah's Real Estate Professionals