Trending...
- Conexwest: Shipping Containers Are Powering the Next Generation of Bitcoin Mining Infrastructure
- Report: Chicago's Safety Plan Showing Promising Results in Key Neighborhoods
- Nieuwe standaard in webdesign: Professionele website laten maken voor het MKB vanaf €249 door Websitepioniers
GREEN OAKS, Ill., April 6, 2021 /PRNewswire/ -- The most absorbent adult diaper in the U.S., MEGAMAX™, launched in 2018 and just welcomed two new colors to its incontinence product line - black and tie-dye. MEGAMAX is now the only absorbent tab-style brief in the country available in tie-dye. It is also the first product NorthShore Care Supply, the company behind NorthShore®'s MEGAMAX, is advertising on a national level utilizing SiriusXM and streaming audio.
"To help spread the word about MEGAMAX and how life-changing our products can be, we decided to launch a national campaign to reach individuals and their loved ones managing incontinence," says Adam Greenberg, president and founder of NorthShore. "The goal is to increase awareness that incontinence is very common, it is not something to be ashamed of, there is help and you can live life and leave the house with the right products and supplies … like those offered at NorthShore.com."
More on illi News
The MEGAMAX radio campaign starts April 5 and runs for eight weeks across sports, talk and news channels. Talk Show Hosts Andrew Wilkow of SiriusXM Patriot and Michael Smerconish of POTUS Politics on SiriusXM will feature NorthShore on their live radio programs. NorthShore is partnering with RadioActive Media to produce the campaign, which will focus on helping individuals managing incontinence for themselves or in the role of personal or professional caregiver.
"Radio advertising, especially on a platform like SiriusXM, targets specific audiences, making it attractive in reaching the right people who need your products," says Steve Pollak, RadioActive Media. "It also is great for building awareness because ads are played repeatedly while people listen to their favorite station."
NorthShore products offer up to 3x the leak protection of leading store brands. In addition to MEGAMAX, NorthShore Care Supply offers a variety of lighter absorbent briefs and protective underwear with up to 6-8 hours of protection as well as pads, liners, wipes and more.
"For someone with incontinence, it is difficult to be yourself during the day when you wake up at night for changes, but it's impossible to be yourself during the day if you can't leave the house due to constant worry about leaks," says Greenberg.
More on illi News
For information about NorthShore or its products, call (800) 563-0161 or visit NorthShore.com.
About NorthShore Care Supply
Founded in 2002, NorthShore Care Supply provides peace of mind to families managing with moderate to severe incontinence through life-changing absorbent products. The company is committed to #EndHealthStigma as we help 80 million Americans managing some form of bladder or bowel incontinence live their life to the fullest. Our featured NorthShore® brand is the leading premium adult diaper brand in the U.S. and is available at NorthShore.com or 800-563-0161. Follow us on LinkedIn and Facebook @NorthShoreCareSupply, Twitter @NorthShoreCare, and on Instagram @NorthShoreCare.
NorthShore Care Supply Media Contact:
Vicki Wolpoff
847-777-8265
[email protected]
www.NorthShore.com
Related Images
image1.png
SOURCE NorthShore Care Supply
"To help spread the word about MEGAMAX and how life-changing our products can be, we decided to launch a national campaign to reach individuals and their loved ones managing incontinence," says Adam Greenberg, president and founder of NorthShore. "The goal is to increase awareness that incontinence is very common, it is not something to be ashamed of, there is help and you can live life and leave the house with the right products and supplies … like those offered at NorthShore.com."
More on illi News
- ENTOUCH Named Finalist for 2026 North American Inspiring Workplaces Awards
- Keyrenter Property Management Naperville Announces Grand Opening
- Cleveland County Goat Farm NC Kikos Featured in "Feature Farmer Friday" Documentary
- Registration for Future of Commerce 2026 is Now Open!
- Tony Grundler Introduces Artificial Intelligence V.S. Avatar-Ian's
The MEGAMAX radio campaign starts April 5 and runs for eight weeks across sports, talk and news channels. Talk Show Hosts Andrew Wilkow of SiriusXM Patriot and Michael Smerconish of POTUS Politics on SiriusXM will feature NorthShore on their live radio programs. NorthShore is partnering with RadioActive Media to produce the campaign, which will focus on helping individuals managing incontinence for themselves or in the role of personal or professional caregiver.
"Radio advertising, especially on a platform like SiriusXM, targets specific audiences, making it attractive in reaching the right people who need your products," says Steve Pollak, RadioActive Media. "It also is great for building awareness because ads are played repeatedly while people listen to their favorite station."
NorthShore products offer up to 3x the leak protection of leading store brands. In addition to MEGAMAX, NorthShore Care Supply offers a variety of lighter absorbent briefs and protective underwear with up to 6-8 hours of protection as well as pads, liners, wipes and more.
"For someone with incontinence, it is difficult to be yourself during the day when you wake up at night for changes, but it's impossible to be yourself during the day if you can't leave the house due to constant worry about leaks," says Greenberg.
More on illi News
- Hollywood's Elite Gather at the Annual WOW Creations Oscars Gifting Suite at the Universal Hilton
- Where Were the Women? Reframing the Greek Revolution Through Contemporary Art
- Chicago: Mayor Brandon Johnson Appoints Deputy Mayor Kenya Merritt as Department of Cultural Affairs and Special Events Commissioner
- City of Chicago and Choose Chicago to Lead Chicago 250 Commemoration, Celebrating the History and Soul of America
- This Creator Breaks Through - 130 Million Views and Rising
For information about NorthShore or its products, call (800) 563-0161 or visit NorthShore.com.
About NorthShore Care Supply
Founded in 2002, NorthShore Care Supply provides peace of mind to families managing with moderate to severe incontinence through life-changing absorbent products. The company is committed to #EndHealthStigma as we help 80 million Americans managing some form of bladder or bowel incontinence live their life to the fullest. Our featured NorthShore® brand is the leading premium adult diaper brand in the U.S. and is available at NorthShore.com or 800-563-0161. Follow us on LinkedIn and Facebook @NorthShoreCareSupply, Twitter @NorthShoreCare, and on Instagram @NorthShoreCare.
NorthShore Care Supply Media Contact:
Vicki Wolpoff
847-777-8265
[email protected]
www.NorthShore.com
Related Images
image1.png
SOURCE NorthShore Care Supply
Filed Under: Business
0 Comments
Latest on illi News
- Jeron Electronic Systems, Inc. to Showcase Area of Rescue Pro-Alert™ 480 at ISC West 2026, Booth #6130
- A Year in Love by Michael G. D'Aversa Offers Daily Celebrations of Romance and Devotion
- Mayor Brandon Johnson and Chicago City Council Honor, Celebrate, And Memorialize the Life and Legacy of the Rev. Jesse Jackson, Extend Condolences to the Jackson Family
- Tint Academy Training in Dallas Texas: Learn Window Tint & PPF Installation
- $IBG accelerates toward transformative merger with BlockFuel as $6 million raise fuels dual-industry growth strategy: N A S D A Q: IBG
- High-Growth Power Infrastructure Play Targets AI Boom: 1606 Corp. Executes Aggressive Texas Expansion Strategy: 1606 Corp. (Stock Symbol: CBDW) $CBDW
- Accelerating the Transformation into a U.S. Nuclear Fuel Cycle Leader: Frontier Nuclear and Minerals Inc. (N A S D A Q: FNUC)
- Ozz Metals Ltd Secures 1-Tonne Gold Offtake Agreement
- Jet Set: The Ultimate Coachella Afterparty
- Heritage at Manalapan Introduces New Single-Family Home Community in One of Monmouth County's Most Desirable Locations
- Compliant Workspace announces partnership with Blackpoint Cyber
- Michigan Homeowners Urged to Act on Rising Basement Waterproofing Needs Amid Severe Flood
- Event Solutions Enters New Era: Announces New Leadership
- Carlsbad Hotel Named Best of La Quinta Award Winner
- Scoop Social Co. Launches a New Era of Mobile Hospitality — One Truck, Two Experiences
- Record Sales Growth After Strategic Acquisitions; New Distribution Agreements for Established Premium Cigar Supplier: Green Leaf Innovations $GRLF
- R2 Copilot Addresses Critical Privacy Issues as Enterprise AI Spending and Security Incidents Rise
- Innovative Environmental Technologies Unveils New Website Featuring Free AI Tools for the Environmental Industry
- CCHR Warns: Psychiatric Diagnoses Without Biological Proof Now Used to Justify Euthanasia
- Impact Filtration Appoints Alejandro Sturniolo as Head of Sustainability to Engineer High-Performance, Water-Positive Infrastructure