Trending...
- Wireless Charging for Wearables and Beyond: NuCurrent Advances NFC Wireless Charging Beyond the NFC Forum's Global WLC Specification
- Accel Entertainment, Inc. to Announce Second Quarter 2021 Financial Results
- Introducing Mobile First Templates by SlideUpLift
GREEN OAKS, Ill., April 6, 2021 /PRNewswire/ -- The most absorbent adult diaper in the U.S., MEGAMAX™, launched in 2018 and just welcomed two new colors to its incontinence product line - black and tie-dye. MEGAMAX is now the only absorbent tab-style brief in the country available in tie-dye. It is also the first product NorthShore Care Supply, the company behind NorthShore®'s MEGAMAX, is advertising on a national level utilizing SiriusXM and streaming audio.
"To help spread the word about MEGAMAX and how life-changing our products can be, we decided to launch a national campaign to reach individuals and their loved ones managing incontinence," says Adam Greenberg, president and founder of NorthShore. "The goal is to increase awareness that incontinence is very common, it is not something to be ashamed of, there is help and you can live life and leave the house with the right products and supplies … like those offered at NorthShore.com."
More on illi News
The MEGAMAX radio campaign starts April 5 and runs for eight weeks across sports, talk and news channels. Talk Show Hosts Andrew Wilkow of SiriusXM Patriot and Michael Smerconish of POTUS Politics on SiriusXM will feature NorthShore on their live radio programs. NorthShore is partnering with RadioActive Media to produce the campaign, which will focus on helping individuals managing incontinence for themselves or in the role of personal or professional caregiver.
"Radio advertising, especially on a platform like SiriusXM, targets specific audiences, making it attractive in reaching the right people who need your products," says Steve Pollak, RadioActive Media. "It also is great for building awareness because ads are played repeatedly while people listen to their favorite station."
NorthShore products offer up to 3x the leak protection of leading store brands. In addition to MEGAMAX, NorthShore Care Supply offers a variety of lighter absorbent briefs and protective underwear with up to 6-8 hours of protection as well as pads, liners, wipes and more.
"For someone with incontinence, it is difficult to be yourself during the day when you wake up at night for changes, but it's impossible to be yourself during the day if you can't leave the house due to constant worry about leaks," says Greenberg.
More on illi News
For information about NorthShore or its products, call (800) 563-0161 or visit NorthShore.com.
About NorthShore Care Supply
Founded in 2002, NorthShore Care Supply provides peace of mind to families managing with moderate to severe incontinence through life-changing absorbent products. The company is committed to #EndHealthStigma as we help 80 million Americans managing some form of bladder or bowel incontinence live their life to the fullest. Our featured NorthShore® brand is the leading premium adult diaper brand in the U.S. and is available at NorthShore.com or 800-563-0161. Follow us on LinkedIn and Facebook @NorthShoreCareSupply, Twitter @NorthShoreCare, and on Instagram @NorthShoreCare.
NorthShore Care Supply Media Contact:
Vicki Wolpoff
847-777-8265
[email protected]
www.NorthShore.com
Related Images
image1.png
SOURCE NorthShore Care Supply
"To help spread the word about MEGAMAX and how life-changing our products can be, we decided to launch a national campaign to reach individuals and their loved ones managing incontinence," says Adam Greenberg, president and founder of NorthShore. "The goal is to increase awareness that incontinence is very common, it is not something to be ashamed of, there is help and you can live life and leave the house with the right products and supplies … like those offered at NorthShore.com."
More on illi News
- Innovision Inc. Adds Virtual Keypad Support to Keypoint Interactive
- IRI Announces the Next Evolution of its Partner Ecosystem with the Launch of IRI Marketplace
- JAMA Dermatology Publishes Data Showing RINVOQ® (upadacitinib) Achieved Superiority Versus DUPIXENT® (dupilumab) for Primary and All Ranked Secondary Endpoints in Phase 3b Head-to-Head Study in Adults with Atopic Dermatitis
- Care2Care International Seeks Equity Crowdfunding for Growth
- MedWand Solutions, Inc. and AMD Global Telemedicine, Inc Partner to Enable Next Generation of Telehealth
The MEGAMAX radio campaign starts April 5 and runs for eight weeks across sports, talk and news channels. Talk Show Hosts Andrew Wilkow of SiriusXM Patriot and Michael Smerconish of POTUS Politics on SiriusXM will feature NorthShore on their live radio programs. NorthShore is partnering with RadioActive Media to produce the campaign, which will focus on helping individuals managing incontinence for themselves or in the role of personal or professional caregiver.
"Radio advertising, especially on a platform like SiriusXM, targets specific audiences, making it attractive in reaching the right people who need your products," says Steve Pollak, RadioActive Media. "It also is great for building awareness because ads are played repeatedly while people listen to their favorite station."
NorthShore products offer up to 3x the leak protection of leading store brands. In addition to MEGAMAX, NorthShore Care Supply offers a variety of lighter absorbent briefs and protective underwear with up to 6-8 hours of protection as well as pads, liners, wipes and more.
"For someone with incontinence, it is difficult to be yourself during the day when you wake up at night for changes, but it's impossible to be yourself during the day if you can't leave the house due to constant worry about leaks," says Greenberg.
More on illi News
- Become a Certified Life or Health Coach by Training with The Mind Remapping Academy
- Marketing Launch Team OÜ introduces GrowNections – an invitation only and AI-powered one-stop business-networking focused social media app
- Sifter.shop Launches the Sifter Professional Network
- Step Up, Stand Out and Break Through with October's First-Ever Black Professionals Month
- Disruptive PropTech platform an offshoot of online fundraising frontrunner
For information about NorthShore or its products, call (800) 563-0161 or visit NorthShore.com.
About NorthShore Care Supply
Founded in 2002, NorthShore Care Supply provides peace of mind to families managing with moderate to severe incontinence through life-changing absorbent products. The company is committed to #EndHealthStigma as we help 80 million Americans managing some form of bladder or bowel incontinence live their life to the fullest. Our featured NorthShore® brand is the leading premium adult diaper brand in the U.S. and is available at NorthShore.com or 800-563-0161. Follow us on LinkedIn and Facebook @NorthShoreCareSupply, Twitter @NorthShoreCare, and on Instagram @NorthShoreCare.
NorthShore Care Supply Media Contact:
Vicki Wolpoff
847-777-8265
[email protected]
www.NorthShore.com
Related Images
image1.png
SOURCE NorthShore Care Supply
Filed Under: Business
0 Comments
Latest on illi News
- Syxsense Releases Two New Solutions for Remediating Endpoint Security Vulnerabilities
- Spirit Hub Welcomes Former Shipt Executive to Newly Established Advisory Role
- MGN Logistics Recognized as a Top 100 3PL by Inbound Logistics
- Aptinyx to Participate in 2021 Wedbush PacGrow Healthcare Virtual Conference
- Mister Illusion aka Charlie Fass at Fountains at Roseville this Friday
- New pad printing ink for plastics from Boston Industrial Solutions, Inc
- Healthwell Acquisition Corp. I Announces Pricing of $250,000,000 Initial Public Offering
- JetRails Announces Magento Hosting Rescue Service
- Baxter Advances Enterprise Digital Transformation in Collaboration With AWS
- MTE Advisors Inc. Offering a 3-Day BRM Workshop
- Two-time WNBA MVP Candace Parker will serve as the Grand Marshal for the 92nd Annual Bud Billiken® Parade
- Sterling Partners Completes Sale of Traffic Control Leader, Statewide Safety Systems
- Upcoming gelataria, SIDESHOW GELATO, brings the carnival for family friendly end of summer spectacular!
- Acumentrics, Inc. will be exhibiting at the annual Wright Patterson AFB Technology Expo on August 11th, 2021, in Dayton, Ohio
- Keller Lenkner Named Trial Strategy Innovation Law Firm of the Year by National Law Journal and American Lawyer Media at 2021 Elite Trial Lawyers Awards
- La Vida Baseball Launches New All-Female and Latina Multimedia Show 'Locker Room Talk' Wednesday
- Katonah Capital Partners Management LLC and Emil van Essen LLC Announce Merger
- Cook County Treasurer Maria Pappas names Mary Ellen Podmolik as her new Director of Communications
- Internet Radio Pioneering Radio Station - Global Radio 1 is back on air
- Bowmore® Single Malt Scotch Whisky introduces Designed by Aston Martin collection USA - English Latin America - español Deutschland - Deutsch France - Français Brazil - Português