Trending...
- wine2wine Vinitaly Business Forum 2025: Equipping the wine industry with the tools to face an uncertain future - 174
- City of Chicago Announces Landmark Global Settlement To Resolve Wrongful Conviction Lawsuits Tied To Ronald Watts - 106
- Albuquerque's Z-CoiL Footwear Brings All-American Family Business Story to Shark Tank Season Premiere
Download
Rob Armstrong, new Chief Marketing Officer for Zebra Technologies (Photo: Business Wire)
LINCOLNSHIRE, Ill.--(BUSINESS WIRE (https://www.businesswire.com/))--Zebra Technologies Corporation (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2Fus%2Fen.html%3Ftactic_type%3DPRP%26tactic_detail%3DOT_CorpMarch2023-pressrelease_BusinessWire-MW_NA_US&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Zebra+Technologies+Corporation&index=1&md5=ef803aa70bfd16a7db9179e5dc145470) (NASDAQ: ZBRA), an innovator at the front line of business with solutions and partners that deliver a performance edge, announced that Rob Armstrong has been named Chief Marketing Officer. Armstrong steps into the role as Jeff Schmitz, who most recently served as Chief Human Resources and Marketing Officer, becomes Zebra's Chief People Officer.
More on illi News
"We are excited to have Rob join our executive team as Chief Marketing Officer as he has been instrumental in elevating the marketing team's impact on our business and collaborating with teams across Zebra to drive our organic and inorganic growth strategy," said Bill Burns, Chief Executive Officer, Zebra Technologies. "Our people are our greatest asset so we are further strengthening our focus on attracting, developing and retaining the best people globally. We are grateful to Jeff for his strong cross-functional execution and ongoing leadership as we continue building an inclusive culture and diverse workforce while preparing the leaders of tomorrow."
Armstrong joined Zebra in 2014 when the company acquired Motorola Solutions' Enterprise Business. Since that time, he held various leadership roles in marketing, most recently serving as Senior Vice President of Integrated Marketing & Channels. In this role, he was responsible for leading Zebra's marketing strategy and execution across the company's full product and solution portfolio. He also led channel and digital marketing, media relations, brand strategy, channel development, pricing and analytics.
"I'm proud to have Rob move into the CMO role at Zebra in recognition of his significant accomplishments and contributions to the business," said Jeff Schmitz, Chief People Officer, Zebra Technologies. "We are pleased to fill this critical role with internal talent as we continue to focus on succession planning and leadership development. I look forward to continuing to collaborate with Rob and his team as I transition to the role of Chief People Officer."
As CMO, Armstrong will lead a talented global marketing team to continue to drive preference and evolve the Zebra brand in over 100 countries in collaboration with more than 10,000 partners in the company's growing channel ecosystem. He received his Bachelor of Science degree in Electrical Engineering from the University of Notre Dame and currently serves as a board member for Bernie's Book Bank and FIRST Illinois Robotics.
"I'm honored to be appointed Zebra's Chief Marketing Officer and am grateful to Jeff for his leadership," said Armstrong. "I look forward to the opportunities ahead to collaborate with colleagues across Zebra to drive strategic growth and expand our customer value proposition. I'm also proud of all the accomplishments our marketing team has achieved over the past few years and am excited about what is ahead of us."
ABOUT ZEBRA TECHNOLOGIES
Zebra (NASDAQ: ZBRA) empowers organizations to thrive in the on-demand economy by making every front-line worker and asset at the edge visible, connected and fully optimized. With an ecosystem of more than 10,000 partners across more than 100 countries, Zebra serves customers of all sizes – including 86% of the Fortune 500 – with an award-winning portfolio of hardware, software, services and solutions that digitize and automate workflows. Supply chains are more dynamic, customers and patients are better served, and workers are more engaged when they utilize Zebra innovations that help them sense, analyze and act in real time. Zebra recently expanded its industrial automation portfolio with its Fetch Robotics acquisition and increased its machine vision and AI software capabilities with the acquisitions of Adaptive Vision, antuit.ai and Matrox Imaging. Zebra is #42 on Newsweek's list of America's Most Loved Workplaces, #42 on Fast Company's list of the Best Workplaces for Innovators and #79 on Forbes' list of America's 500 Best Midsize Employers. Learn more at www.zebra.com (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2F&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=www.zebra.com&index=2&md5=100a4e094125be7001553b2bcaaf9d47) or sign up for news alerts (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Finvestors.zebra.com%2Fresources%2Femail-alerts%2Fdefault.aspx&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=news+alerts&index=3&md5=f8e34fc0061f9ef50e46c0a760eeb5c5). Follow Zebra's Your Edge (https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.zebra.com%2Fblog&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Your+Edge&index=4&md5=f92a05bfc1ab8942c393334f2ab703c7) blog, LinkedIn (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzebra-technologies%2Fmycompany%2F&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=LinkedIn&index=5&md5=9afaa816f070827386af4a3161555ba4), Twitter (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Ftwitter.com%2FZebraTechnology&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Twitter&index=6&md5=3db9d194f320f9106bd3c8284c0227d4) and Facebook (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.facebook.com%2FZebraTechnologiesGlobal&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Facebook&index=7&md5=74fa7ab9b05ba64c4bc0e6234ebfbcf0), and check out our Story Hub: Zebra Perspectives (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2Fus%2Fen%2Fabout-zebra%2Fnewsroom.html&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Zebra+Perspectives&index=8&md5=e1975146dee2e7b08e82adb38410dfb9).
More on illi News
Contacts
Investor Contact:
Michael Steele, CFA, IRC
Zebra Technologies
+1-847-793-6707
InvestorRelations@zebra.com
Media Contact:
Therese Van Ryne
Zebra Technologies
+1-847-370-2317
therese.vanryne@zebra.com
Industry Analyst Contact:
Kasia Fahmy
Zebra Technologies
+1-224-306-8654
k.fahmy@zebra.com
0) { // Create container for hi-res image jQuery('#bw-release-hires').append('
'); }; }); ]]>
Contacts
Investor Contact:
Michael Steele, CFA, IRC
Zebra Technologies
+1-847-793-6707
InvestorRelations@zebra.com
Media Contact:
Therese Van Ryne
Zebra Technologies
+1-847-370-2317
therese.vanryne@zebra.com
Industry Analyst Contact:
Kasia Fahmy
Zebra Technologies
+1-224-306-8654
k.fahmy@zebra.com
Rob Armstrong, new Chief Marketing Officer for Zebra Technologies (Photo: Business Wire)
- Rob Armstrong, new Chief Marketing Officer for Zebra Technologies (Photo: Business Wire)
- Jeff Schmitz, now Chief People Officer for Zebra Technologies (Photo: Business Wire)
LINCOLNSHIRE, Ill.--(BUSINESS WIRE (https://www.businesswire.com/))--Zebra Technologies Corporation (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2Fus%2Fen.html%3Ftactic_type%3DPRP%26tactic_detail%3DOT_CorpMarch2023-pressrelease_BusinessWire-MW_NA_US&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Zebra+Technologies+Corporation&index=1&md5=ef803aa70bfd16a7db9179e5dc145470) (NASDAQ: ZBRA), an innovator at the front line of business with solutions and partners that deliver a performance edge, announced that Rob Armstrong has been named Chief Marketing Officer. Armstrong steps into the role as Jeff Schmitz, who most recently served as Chief Human Resources and Marketing Officer, becomes Zebra's Chief People Officer.
More on illi News
- Geeks5g Creative Marketing: The Powerhouse Behind Business Growth
- Agemin Unveils Breakthrough AI Model for Biometric Age Estimation, Setting New Standards in Online Child Safety
- Chicago: O'Hare International Airport Sets All-Time Passenger Record in July 2025
- The Hidden Triggers of Foreclosure Most Families Don't See Coming
- Strategic Partnerships with Defiant Space Corp and Emtel Energy USA Powerfully Enhance Solar Tech Leader with NASA Agreements: Ascent Solar $ASTI
"We are excited to have Rob join our executive team as Chief Marketing Officer as he has been instrumental in elevating the marketing team's impact on our business and collaborating with teams across Zebra to drive our organic and inorganic growth strategy," said Bill Burns, Chief Executive Officer, Zebra Technologies. "Our people are our greatest asset so we are further strengthening our focus on attracting, developing and retaining the best people globally. We are grateful to Jeff for his strong cross-functional execution and ongoing leadership as we continue building an inclusive culture and diverse workforce while preparing the leaders of tomorrow."
Armstrong joined Zebra in 2014 when the company acquired Motorola Solutions' Enterprise Business. Since that time, he held various leadership roles in marketing, most recently serving as Senior Vice President of Integrated Marketing & Channels. In this role, he was responsible for leading Zebra's marketing strategy and execution across the company's full product and solution portfolio. He also led channel and digital marketing, media relations, brand strategy, channel development, pricing and analytics.
"I'm proud to have Rob move into the CMO role at Zebra in recognition of his significant accomplishments and contributions to the business," said Jeff Schmitz, Chief People Officer, Zebra Technologies. "We are pleased to fill this critical role with internal talent as we continue to focus on succession planning and leadership development. I look forward to continuing to collaborate with Rob and his team as I transition to the role of Chief People Officer."
As CMO, Armstrong will lead a talented global marketing team to continue to drive preference and evolve the Zebra brand in over 100 countries in collaboration with more than 10,000 partners in the company's growing channel ecosystem. He received his Bachelor of Science degree in Electrical Engineering from the University of Notre Dame and currently serves as a board member for Bernie's Book Bank and FIRST Illinois Robotics.
"I'm honored to be appointed Zebra's Chief Marketing Officer and am grateful to Jeff for his leadership," said Armstrong. "I look forward to the opportunities ahead to collaborate with colleagues across Zebra to drive strategic growth and expand our customer value proposition. I'm also proud of all the accomplishments our marketing team has achieved over the past few years and am excited about what is ahead of us."
ABOUT ZEBRA TECHNOLOGIES
Zebra (NASDAQ: ZBRA) empowers organizations to thrive in the on-demand economy by making every front-line worker and asset at the edge visible, connected and fully optimized. With an ecosystem of more than 10,000 partners across more than 100 countries, Zebra serves customers of all sizes – including 86% of the Fortune 500 – with an award-winning portfolio of hardware, software, services and solutions that digitize and automate workflows. Supply chains are more dynamic, customers and patients are better served, and workers are more engaged when they utilize Zebra innovations that help them sense, analyze and act in real time. Zebra recently expanded its industrial automation portfolio with its Fetch Robotics acquisition and increased its machine vision and AI software capabilities with the acquisitions of Adaptive Vision, antuit.ai and Matrox Imaging. Zebra is #42 on Newsweek's list of America's Most Loved Workplaces, #42 on Fast Company's list of the Best Workplaces for Innovators and #79 on Forbes' list of America's 500 Best Midsize Employers. Learn more at www.zebra.com (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2F&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=www.zebra.com&index=2&md5=100a4e094125be7001553b2bcaaf9d47) or sign up for news alerts (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Finvestors.zebra.com%2Fresources%2Femail-alerts%2Fdefault.aspx&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=news+alerts&index=3&md5=f8e34fc0061f9ef50e46c0a760eeb5c5). Follow Zebra's Your Edge (https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.zebra.com%2Fblog&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Your+Edge&index=4&md5=f92a05bfc1ab8942c393334f2ab703c7) blog, LinkedIn (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzebra-technologies%2Fmycompany%2F&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=LinkedIn&index=5&md5=9afaa816f070827386af4a3161555ba4), Twitter (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Ftwitter.com%2FZebraTechnology&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Twitter&index=6&md5=3db9d194f320f9106bd3c8284c0227d4) and Facebook (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.facebook.com%2FZebraTechnologiesGlobal&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Facebook&index=7&md5=74fa7ab9b05ba64c4bc0e6234ebfbcf0), and check out our Story Hub: Zebra Perspectives (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.zebra.com%2Fus%2Fen%2Fabout-zebra%2Fnewsroom.html&esheet=53362766&newsitemid=20230316005132&lan=en-US&anchor=Zebra+Perspectives&index=8&md5=e1975146dee2e7b08e82adb38410dfb9).
More on illi News
- 120% Revenue Surge with Four Straight Profitable Quarters Signal a Breakout in the Multi-Billion Dollar Homebuilding Market: Innovative Designs $IVDN
- Leading Venture Capital Firms Recognize Wzzph Exchange's Technical Architecture and Security Framework as Industry Benchmark
- DivX Unveils Major DivX Software Update: Seamless Video Sharing and Customizable Playback Now Available
- Nespolo Mechanical Helps New Mexico Families Save Thousands on Heating Costs This Fall
- Leading Digital Finance Platform YNQTL Launches Revolutionary Web3 Digital Asset Trading Platform
Contacts
Investor Contact:
Michael Steele, CFA, IRC
Zebra Technologies
+1-847-793-6707
InvestorRelations@zebra.com
Media Contact:
Therese Van Ryne
Zebra Technologies
+1-847-370-2317
therese.vanryne@zebra.com
Industry Analyst Contact:
Kasia Fahmy
Zebra Technologies
+1-224-306-8654
k.fahmy@zebra.com
0) { // Create container for hi-res image jQuery('#bw-release-hires').append('
'); }; }); ]]>
Contacts
Investor Contact:
Michael Steele, CFA, IRC
Zebra Technologies
+1-847-793-6707
InvestorRelations@zebra.com
Media Contact:
Therese Van Ryne
Zebra Technologies
+1-847-370-2317
therese.vanryne@zebra.com
Industry Analyst Contact:
Kasia Fahmy
Zebra Technologies
+1-224-306-8654
k.fahmy@zebra.com
Filed Under: Business
0 Comments
Latest on illi News
- Chicago: Mayor Brandon Johnson Signs 'Right to Protest' Executive Order
- Sloan's Lake Dental Launches New Website to Enhance Patient Experience and Access to Modern Dental Care
- Only 3 Weeks Left till the Start of the OpenSSL Conference 2025
- InventHelp Inventor Develops Portable Sit-On-Scale (CLR-320)
- ENTOUCH Completes $50 million Funding Round
- Teaming Agreement with Emtel Energy USA to Advance Thin-Film PV Energy Storage Capabilities; NASA agreements for Solar Space Tech; Ascent Solar $ASTI
- Nebuvex Acknowledges Platform "Too Secure" for Anonymous Traders; Institutional Investors Disagree
- From Tokyo to Berlin: FreeTo.Chat Unites Cultures with the World's First Confession VRX — EmojiStream™
- AZETHIO Launches Multi-Million Dollar User Protection Initiative Following Unprecedented Platform Growth
- Matecrypt Observes South American Cryptocurrency Adoption Surge Amid Economic Shifts
- Assent Uncovers Over 695 Unique PFAS Across Global Supply Chains as Regulations Increase
- Cryptocurrency Quarterly Trading Volume Surpasses $15 Trillion Record High as BrazilNex Acknowledges Industry 'Growing Pains' Amid Market Speculation
- Simpli.fi Earns Finalist Honors in the 2025 AdExchanger Awards
- Cyrus O'Leary's Introduces Cookie Dough Pybrid for Foodservice, Giving Chefs a Blank Canvas for Signature Desserts
- AHRFD Initiates Legal Proceedings Against Anwalt.de for Publishing Defamatory and False Content
- New Analysis Reveals the Complex Forces Driving the 'Great Human Reshuffle'
- Elevate Unveils GroundComm X30 at 2025 International GSE Expo in Las Vegas
- Homeless Man Charged with String of Business Burglaries in Naperville
- NEW power supply release from Kepco Dynatronix - HSP Advanced
- St. Augustine Honors Hispanic Heritage Month