Trending...
- New Release: 'The Invisible Alternative' Unveiled by Atrisk Corporation, Resilient
- West Dentistry Welcomes New Oral Surgeon to Enhance Patient Care
- Don't Get Left In The Dark: Duracell Urges Americans To Gear Up For A Stormier-Than-Average Season
CHICAGO, April 19, 2021 /PRNewswire/ -- SRW, an independent, full-service marketing agency with a penchant for growing natural health and wellness brands, is pleased to name agency veteran Matthew Sulzer as its first-ever Executive Creative Director. In this role, Sulzer will lead the creative department in conceptualizing, producing, and executing creative campaigns across a variety of platforms and channels. Expanding their creative offerings to include omnichannel campaigns will be monumental to the agency, whose public relations business has grown more than 100% year-over-year.
Kate Weidner, co-founder and CEO of SRW, shared it was Sulzer's expertise and enthusiasm that led to bringing him on board. "Matt was a standout candidate because of his experience building omnichannel campaigns that generate digital buzz and PR hits, to boot. And, because he is a great guy, our talented creative team members felt he would support them and help them grow in their own skills and career paths."
Sulzer brings over 20 years of industry experience to this new role, previously holding positions as creative director, associate creative director, and copywriter for Current Global, VML, Critical Mass, and DDB Seattle, amongst others, working on clients such as Hidden Valley, Kelloggs, and Kingsford.
More on illi News
Sulzer, who was named employee of the month by his SRW peers in his first month on the job, has a goal is to revamp the agency's creative offerings to ensure its clients take center stage in mainstream media. "We are going to continue to take an innovative approach to all the content we create, but we also are going to look to create campaigns and experiences that generate PR buzz. We believe we can continue to see success when we help our clients connect with consumers in ways that are timely, authentic, and a little bit unexpected." So don't be surprised if you see him dancing on TikTok sometime soon.
Sulzer joins SRW during an exciting period of growth and success for the agency who recently announced a record Q1 2021 – adding REBBL, Good Culture, Fifth Season, and Bridor to their already impressive client portfolio of natural, wellness and better-for-you brands.
More on illi News
According to Sulzer, this opportunity was exactly what he was looking for. "Right from the start, it was clear that this agency is committed to creating a great culture. SRW is all about it and that is so critical to making great work. On top of that, there's a client roster that resembles the up-and-comer spirit that radiates throughout SRW. Like us, the brands we work with know what they are about and what they stand for. To share that spirit – and be fearless enough to put it out there – that's really refreshing and exciting." Get ready, because SRW has some big ideas coming your way very, very soon.
About SRW
An independent, full-service marketing agency with a penchant for growing health and wellness brands, SRW specializes in creating and converting brand communities through strategic thinking, standout creative, video production, paid media, and public relations. To learn more about SRW, visit www.srw.agency or follow them on Instagram at @srw.agency.
Media contact:
Ashley Thomas
[email protected]
224-234-5232
SOURCE SRW Agency
Kate Weidner, co-founder and CEO of SRW, shared it was Sulzer's expertise and enthusiasm that led to bringing him on board. "Matt was a standout candidate because of his experience building omnichannel campaigns that generate digital buzz and PR hits, to boot. And, because he is a great guy, our talented creative team members felt he would support them and help them grow in their own skills and career paths."
Sulzer brings over 20 years of industry experience to this new role, previously holding positions as creative director, associate creative director, and copywriter for Current Global, VML, Critical Mass, and DDB Seattle, amongst others, working on clients such as Hidden Valley, Kelloggs, and Kingsford.
More on illi News
- Heartfelt Dreams Foundation Launches Campaign to Build CHD Hospital
- Radarsign Tackles Intersection Safety with Launch of Grid-Free Solar LED Stop Sign
- Miami Real Estate Agent Drastically Increases Interest In Homes
- Adostics & Genmega Announce the Introduction of A-POD
- LIB and Nidec Rejoin Forces for Giant TH-0098 Temperature Humidity Test Chamber
Sulzer, who was named employee of the month by his SRW peers in his first month on the job, has a goal is to revamp the agency's creative offerings to ensure its clients take center stage in mainstream media. "We are going to continue to take an innovative approach to all the content we create, but we also are going to look to create campaigns and experiences that generate PR buzz. We believe we can continue to see success when we help our clients connect with consumers in ways that are timely, authentic, and a little bit unexpected." So don't be surprised if you see him dancing on TikTok sometime soon.
Sulzer joins SRW during an exciting period of growth and success for the agency who recently announced a record Q1 2021 – adding REBBL, Good Culture, Fifth Season, and Bridor to their already impressive client portfolio of natural, wellness and better-for-you brands.
More on illi News
- Digi 995 Audiobooks Officially Released: Fans Can Now Listen to the Complete Trilogy
- Naperville: Two Men Charged with Aggravated Street Racing
- Heritage at South Brunswick Offers Immediate Townhome Appointments and Special Mortgage Incentive Fast-Moving Sales
- NASA Collaborative Agreement for Supply of Thin-Film Solar Tech for Orbital Application to Advance Development of Thin-Film PV Power Beaming: $ASTI
- Exciting New Era of Sports, Entertainment & Gaming Innovation Spotlighted by Rebrand of Expanding AI Driven, Online Fan Engagement Company: SEGG Media
According to Sulzer, this opportunity was exactly what he was looking for. "Right from the start, it was clear that this agency is committed to creating a great culture. SRW is all about it and that is so critical to making great work. On top of that, there's a client roster that resembles the up-and-comer spirit that radiates throughout SRW. Like us, the brands we work with know what they are about and what they stand for. To share that spirit – and be fearless enough to put it out there – that's really refreshing and exciting." Get ready, because SRW has some big ideas coming your way very, very soon.
About SRW
An independent, full-service marketing agency with a penchant for growing health and wellness brands, SRW specializes in creating and converting brand communities through strategic thinking, standout creative, video production, paid media, and public relations. To learn more about SRW, visit www.srw.agency or follow them on Instagram at @srw.agency.
Media contact:
Ashley Thomas
[email protected]
224-234-5232
SOURCE SRW Agency
Filed Under: Business
0 Comments
Latest on illi News
- SacraPod Suites Unveils AI-Powered 'Work + Rest' Smart Hospitality Model for Retrofitting Underused Motels Across the U.S
- From Real Estate to Reel Power: H.L Woods Carves His Legacy as a Cutting-Edge Visionary Filmmaker
- UBF Mourns the Passing of Iconic Actor and Boxing Film Star Michael Madsen
- New Release: 'The Invisible Alternative' Unveiled by Atrisk Corporation, Resilient
- Hell on Earth to file lawsuit against Mother Earth claiming gross negligence
- Cynthia Pinot Among Artists Selected for Renowned London Art Biennale 2025
- Real Estate Experts Highlight Jersey Shore as a Smart Buy in 2025
- Spur Chicago Announces "Mindfulness in eMOTION" Workshop
- Don't Get Left In The Dark: Duracell Urges Americans To Gear Up For A Stormier-Than-Average Season
- $18 Price Target Issued in New Research Report After $34 Million Revenue Forecast from Acquisition; $101.5 Million Net Revenue in 2025; NAS DAQ: IQST
- West Dentistry Welcomes New Oral Surgeon to Enhance Patient Care
- The AML Shop Launches New Financial Investigations Unit, Appoints Director to Lead the Initiative
- Raidium révolutionne le diagnostic de la Sclérose en Plaques en partenariat avec l'Hôpital Fondation Adolphe de Rothschild
- New Podcast "Spreading the Good BUZZ" Hosted by Josh and Heidi Case Launches July 7th with Explosive Global Reach and a Mission to Transform Lives
- The Herbal Care, Led by Markel Bababekov, Becomes a Top Dispensary in NYC's Upper East Side
- Digital Watchdog Launches New myDW Cloud Services
- Stan Fitzgerald Appointed Acting Press Secretary for Veterans for America First VFAF Georgia State Chapter
- Drone Light Shows Emerge as the New Standard in Live Event Entertainment
- Lore Link is Here to Help Organize Your Game
- Chappaqua's Annual Townwide Summer Sale – Unbeatable Savings at Your Favorite Local Boutiques!