Trending...
- Cancer Survivor Roslyn Franken Marks 30-Year Milestone with Empowering Gift for Women Survivors
- Naperville Seeks Community Input to Update Bicycle and Pedestrian Plan
- Phinge Announces "Test the Waters" Campaign for Potential Regulation A+ Offering: Home of Netverse Verified AI & Patented App-less Technology Platform
CHICAGO--(BUSINESS WIRE)--Havas Chicago today announced the appointment of rising star Myra Nussbaum as chief creative officer. Nussbaum brings more than 15 years' experience making work that moves at the speed of culture based in the philosophy that creating a strong, simple message has the power to break through the clutter. She takes the creative helm alongside Havas Chicago president Nikki Laughlin, adding to an executive leadership team in Chicago that's majority female and becoming the first female CCO within Havas' North American network.
"With our focus on operating as strategic business partners to our clients, we need an integrated leadership team that brings its collective superpowers to the table in close collaboration to meet business KPIs—and Myra's approach to creative takes those objectives into consideration," said Laughlin, who also oversees Annex Chicago and Annex Experience. "In addition to being one of the most fearless creatives I've seen in the industry, focusing on the passion behind a creative idea, Myra always considers the business goals when creating work that's driven by culture. Known to be an incredible motivator and bring the best work out of others, she's a great fit, and I know her addition will enhance our creative output."
More on illi News
Nussbaum comes from Leo Burnett Chicago, where she was executive creative director. Prior to that, she served as SVP, group creative director, at DDB Chicago. As a culture-obsessed child of MTV and Apple, her creative vision is in step with the zeitgeist of the time. From helping colorblind people see color for the first time, to supporting the biggest product launch in KFC history, Nussbaum's work has created emotional connections while significantly impacting business for brands such as Mars, Molson Coors, KFC, Kmart, SC Johnson, Dow, Valspar and Ford. Named one of the top-30 creatives in advertising by Adweek, Nussbaum has been celebrated by the top advertising award shows including Cannes, Clio, D&AD and The One Show. Her creative campaigns have been featured in The New York Times, Forbes, Wired, TODAY and many other media outlets. Part Gen X, part Millennial, she is experienced in almost every platform, believing that a good idea will translate to any medium.
"There's never been a better time for an idea to catch fire and have a large impact, and I'm thrilled to bring that mindset to Havas Chicago," said Nussbaum. "Havas has an edge that the other holding companies don't have. It's scrappier, braver and more in touch with culture. The symbiotic relationship of media, data and creativity is also very appealing, having never seen it integrate seamlessly at other agencies. I'm most excited to come up with ideas that not only revolutionize the brands we work with but change culture for the better. Our work needs to be unforgettable while creating meaning. If we can accomplish these things, we've won. And we'll have a lot of fun in the process."
More on illi News
About Havas Chicago
Havas Chicago is committed to building meaningful brands through craft and culture. The agency brings an unmatched understanding of emerging consumers' mindsets and behaviors, and a passion for embracing tomorrow's trends shaping business and pop culture. Part of Havas Group, a leading integrated marketing communications agency and the first to be named Global Agency of the Year by both Advertising Age and Campaign in the same year, Havas Chicago fuses an independent spirit with global scale to support the network's mission to make a meaningful difference to brands, businesses and people. Learn more on the website, or follow us on Twitter, Facebook and Instagram.
"With our focus on operating as strategic business partners to our clients, we need an integrated leadership team that brings its collective superpowers to the table in close collaboration to meet business KPIs—and Myra's approach to creative takes those objectives into consideration," said Laughlin, who also oversees Annex Chicago and Annex Experience. "In addition to being one of the most fearless creatives I've seen in the industry, focusing on the passion behind a creative idea, Myra always considers the business goals when creating work that's driven by culture. Known to be an incredible motivator and bring the best work out of others, she's a great fit, and I know her addition will enhance our creative output."
More on illi News
- Hiclean Tools Releases HCX2100 Electric Pressure Washer
- Bùng Nổ Ra Mắt, AALIVE Tung Gói Thưởng 68% và Dàn Game Thuần Việt Hấp Dẫn
- ARCH Dental + Aesthetics Offers Free Consultations for New Patients
- Maisano Brothers Inc. Expands National Paving Division Into Tampa, Florida
- Multi-Signature Cold Storage: Keyanb Introduces Institutional-Grade Asset Protection for Chilean Crypto Traders
Nussbaum comes from Leo Burnett Chicago, where she was executive creative director. Prior to that, she served as SVP, group creative director, at DDB Chicago. As a culture-obsessed child of MTV and Apple, her creative vision is in step with the zeitgeist of the time. From helping colorblind people see color for the first time, to supporting the biggest product launch in KFC history, Nussbaum's work has created emotional connections while significantly impacting business for brands such as Mars, Molson Coors, KFC, Kmart, SC Johnson, Dow, Valspar and Ford. Named one of the top-30 creatives in advertising by Adweek, Nussbaum has been celebrated by the top advertising award shows including Cannes, Clio, D&AD and The One Show. Her creative campaigns have been featured in The New York Times, Forbes, Wired, TODAY and many other media outlets. Part Gen X, part Millennial, she is experienced in almost every platform, believing that a good idea will translate to any medium.
"There's never been a better time for an idea to catch fire and have a large impact, and I'm thrilled to bring that mindset to Havas Chicago," said Nussbaum. "Havas has an edge that the other holding companies don't have. It's scrappier, braver and more in touch with culture. The symbiotic relationship of media, data and creativity is also very appealing, having never seen it integrate seamlessly at other agencies. I'm most excited to come up with ideas that not only revolutionize the brands we work with but change culture for the better. Our work needs to be unforgettable while creating meaning. If we can accomplish these things, we've won. And we'll have a lot of fun in the process."
More on illi News
- NKSCX Introduces Zero-Knowledge Proof of Solvency for U.S. Traders Amid $6.5 Billion Fraud Crisis
- New Oasis International Foundation Announces Strategic Partnership Network Across 15 Countries to Advance Community-Led Economic Development
- Some Music for Donald's Bad Day
- New You Smile Dental Implant Center Expands Office
- The Property Tax Crisis: Why Thousands of Homeowners Are Losing Paid-Off Homes
About Havas Chicago
Havas Chicago is committed to building meaningful brands through craft and culture. The agency brings an unmatched understanding of emerging consumers' mindsets and behaviors, and a passion for embracing tomorrow's trends shaping business and pop culture. Part of Havas Group, a leading integrated marketing communications agency and the first to be named Global Agency of the Year by both Advertising Age and Campaign in the same year, Havas Chicago fuses an independent spirit with global scale to support the network's mission to make a meaningful difference to brands, businesses and people. Learn more on the website, or follow us on Twitter, Facebook and Instagram.
Filed Under: Business
0 Comments
Latest on illi News
- What If Help Could Come Before the Fall?
- Digi 995: Spookyverse — Unlocking the Multiverse of the Digiverse
- ENERICom Channel Releases EPISODE 5 "Pure Michigan in Autumn"
- OddsTrader Examines the NHL Presidents Trophy Curse: Why Regular-Season Success Rarely Leads to Playoff Glory
- Bookmakers Review Launches Betting Insights on NBC's "The Voice: Battle of Champions"
- Coming Up this Weekend on CNBC Mike Milligan Joins Tom Hegna on "Financial Freedom with Tom Hegna"
- Chicago: Mayor Brandon Johnson, BACP Announces Request For Proposals For Driver Resource Center
- Mayor Brandon Johnson, Department of Streets and Sanitation, And Chicago Public Library Expand Food Scrap Drop-Off Program To 13 New Library Locations
- Mayor Brandon Johnson Announces the Return Of "Chicago Fall Fest" From Oct. 17-Nov. 2, Featuring Hundreds Of City-Supported Events For Youth and All Residents
- Predatory Refinancing: How Homeowners Fall Into the Equity Trap Without Realizing It
- UK Website Launches "Toy Time Machine" — Find Your Childhood Christmas Toy in One Click
- Stay Safe in Style: The DR. ORGANIZER Personal Purse Alarm Delivers Powerful Protection in a Compact Design
- The Tiny Kitchen Tool That Solves a Big Cooking Headache
- Why Every Dog Deserves a Milo's Choice Towel
- The Secret to Shoes That Actually Fit: Meet the Little Toe Guard
- $73.6M Pipeline, $10M Crypto Play & Legal Firepower: Why Investors Are Watching Cycurion (N A S D A Q: CYCU) Like a Hawk
- Grammy award-winning Cuban-Canadian artist Alex Cuba releases his 11th studio album, "Indole"
- Thread Advisory Group Launches to Help Retailers Turn Strategy Into Lasting Results
- QView Medical and Eve Wellness Announce Partnership to Advance Direct-to-Consumer Breast Cancer Screening With FDA-Approved AI
- New Article Reveals Common Pricing Pitfalls in Flooring Projects — And How to Avoid Them