The Skin of Color Society Kicks Off a Season of Giving with its My Best Winter Skin Campaign
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CHICAGO, Nov. 14, 2023 ~ The Skin of Color Society (SOCS), a leading professional skin of color dermatology organization, has established a national health awareness day known as My Best Winter Skin Day. This annual campaign is designed to raise awareness about a common skin condition that affects people of all ages, skin types and tones in the colder months of the year. Funds raised through this public educational campaign will go to the SOCS Foundation to help support innovative research and mentorship in skin of color dermatology.

On October 24th, two successful community outreach events were held in Chicago and Washington, D.C., involving teams of SOCS members, medical students and dermatology residents from Northwestern University and Howard University respectively. During these events, participating SOCS volunteers shared educational tips for managing winter skin that were developed by the SOCS Patient Education Committee, and distributed free moisturizers generously donated by campaign sponsors La Roche-Posay and CeraVe. Campaign support was also provided by Restore Hair.

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In order to raise awareness about optimal winter skin care and generate donations to the SOCS Foundation, SOCS members in 18 states across the USA have committed to conduct outreach events in their communities and on college campuses during the coming winter months. These events will involve distributing MBWS educational material and donated moisturizers in SOCS-branded travel bags.

Winter skin is a seasonal condition that can be bothersome, uncomfortable or even unsightly for many people. To help combat this issue, SOCS' dermatologic experts recommend taking certain steps such as moisturizing daily with heavier creams or ointments; using suds-free and fragrance-free soaps; showering or bathing in lukewarm water for no more than 10 minutes at a time; wearing gloves, mittens and scarves to protect your skin from the cold; wearing a broad-spectrum sunscreen even in the winter; and staying hydrated all year long.

For those interested in learning more about how to engage with SOCS or support mentorship and research through My Best Winter Skin Campaign, please visit here for more information.

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