Sureshot Command Brings New Visibility To B2B Market Segments And Total Addressable Market
illi News/10047839

CHARLOTTE, N.C. - illiNews -- Sureshot, a B2B marketing technology company, has released the latest version of its marketing data quality dashboard, Command. A data-centric martech solution, Command offers users the ability to see what's going on inside each of their marketing segments, historically and in real-time. Users also enjoy data visibility into their Total Addressable Markets (TAMs), and are able to see every contact and account available to them.

"Most marketing automation tools will allow you to segment your data, but after that, you can't see what's happening in those segments from a data quality perspective. Command gives users the power to see what's happening in each segment, and continuously learn and respond to the insights they are seeing in real-time," said David York, CEO, of Sureshot.

Sureshot COO, Chris Williams, expects Command to become an indispensable tool for those charged with connecting data to performance. "Knowledge is power, and when you can actually see all the contacts and accounts in your TAM and compare them with the latest information from third-party data providers, it empowers you to know who you have reached and who you haven't. It also eliminates a lot of the guesswork that goes into projections for campaign performance and sales," said Williams.

More on illi News

• New Book and Guided Journal Encourage Healing Through Honest Communication
• Stout Industrial Technology Appoints Paul Bonnett as Chief Executive Officer
• Revenue Optics Appoints Ljupco Icevski as Executive Advisor in Strategic Move to Accelerate Commercial Development
• Waarom brand mentions in ChatGPT steeds belangrijker worden
• Yunishigawa Onsen's Annual "Kamakura Festival" will be held January 30 – March 1, 2026

Designed to make finding and using data insights a painless process, Command integrates into a marketer's technology stack and provides a bias-free, centralized view of data from sources throughout an enterprise. From leading marketing automation platforms (MAPs), like Oracle Eloqua, Marketo and Hubspot; to customer relationship management systems (CRMs), like Salesforce; to other apps and tools, Command delivers out-of-the-box integration. In addition to greater marketing data visibility, users can use the Command dashboard to: clean and enrich data quality; mine for insights in real-time; assess their ability to market to contacts across multiple channels; establish baselines and benchmarks for key metrics; and track database growth over time.

Sureshot Command is currently available for demos, a free 21-day trial, and purchase at sureshot.io/command.

More on illi News

• At Your Service Plumbing Named a 2025 Nextdoor Neighborhood Fave
• Chicago: Mayor Brandon Johnson Breaks Ground On First 'Missing Middle' Housing Development in North Lawndale
• Custom Home Builder Connecticut Valley Homes Wins 2025 Home of the Year from the Modular Home Builders Association
• Scoop Social Co. Partners with Air Canada to Celebrate New Direct Flights to Milan with Custom Italian Piaggio Ape Gelato Carts
• Litera's Agentic AI Drives 10x User Growth in 3 Months since Launching

About Sureshot: Sureshot's cloud-based martech solutions solve the issues that plague marketing technology stacks, including poor data visibility, fragmented content and channels and manual marketing processes. Featuring seamless integration with the key platforms of B2B martech stacks, Sureshot's portfolio of SaaS tools empower customers to: enrich, manage and better leverage their data (Command); scale highly personalized and data-driven, cross-channel campaigns (Activate); and integrate their stack in ways that dramatically reduce manual steps, enhance efficiencies and improve CX (Connect).